Build, Compete and Grow in India

Build, Compete and Grow in India

Build, Compete and Grow in India

If you’re ready to expand your business in India, Ipsos Business Consulting can help you to identify a winning business model that is “fit-for-purpose” in your target market, working with you from strategy development through implementation. We are a purpose-driven consultancy that believes knowledge empowers organizations and enables them to create opportunities and generate growth around the world. We do this by drawing on our network of market specialists and consultants who have unparalleled on-the-ground knowledge and extensive experience in key established, emerging and frontier markets around the world. While we have offices in 20 countries across five continents, our experience and ability to provide organizations with fact-based consulting and business strategies extends beyond that well-established geographic footprint.

Here at Ipsos Business Consulting in India we are united and driven by our mantra “Build · Compete · Grow” — three words that encapsulate who we are and what we do.

Build — establish firm foundations for new lines of business that match client resources to the strongest opportunity within their chosen market.

Compete — devise winning business models that will outperform the competition.

Grow — improve top-line growth for developed and emerging markets.

Not only does this purpose-driven proposition define who we are, it also clearly establishes what we are not.

We are very happy doing what we do best: connecting with businesses that thirst for knowledge and helping them achieve their goals by providing strategic advice based on market facts that draws on our extensive on-the-ground experience and generates insights through targeted research. We pride ourselves on being specialists and do not feel the need to be everywhere. We are not interested in becoming general management, human resources or IT consultants. We know our experience and methodology are best in class and we’re happy to say so.

Furthermore, we know our purpose and reason for being directly addresses the top three questions asked by business leaders, namely:

  1. How should I build my business in a given market?
  2. Who are my competitors and how should I best compete with them?
  3. What are the growth opportunities for our business within the market and what value proposition can generate the best growth for us there?

Over the past three decades, we have developed several proprietary tools and processes that answer these questions to help clients “Build · Compete · Grow”. Our solutions include, but are not limited to:

  • Go-to-Market Strategy, including forecasting and market sizing
  • Business Unit Strategy
  • Competitive Intelligence
  • Partner Evaluation
  • Innovation Scouting
  • Sales & Marketing
    • Brand Value Creator
    • Pricing
    • Optimal Channel Strategy
    • Sales Detector (Sales lead generation)
    • B2B Customer Segmentation

While we tailor each engagement to the specific needs of a client, we do not sway from our purpose or proposition. We know we have a unique and compelling offering that “Build · Compete · Grow” encapsulates perfectly. We take time to make sure clients fully understand this proposition, why it is ingrained in our DNA at Ipsos Business Consulting in India, and how it will generate for them unparalleled insights and the specific knowledge they need to make the most effective decisions for their business. Once we are united in our approach, we work together as a team to deliver the results clients need.

Meet the team

Bhasker Canagaradjou
Bhasker Canagaradjou Head of Consulting - Mumbai
Sushant Gole
Sushant Gole Consulting Manager


801, 8th Floor, Vipul Square
B-Block, Sushant Lok, Part-1
Gurgaon – 122016, Haryana,
T. 91 (12) 4469 2400



Lotus Corporate Park
1701, 17th Floor, F Wing
Off Western Express Highway
Goregoan (E), Mumbai – 400063, India
T. 91 (22) 6620 8000


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